As the team's brand specialist, I led this year's rebrand of the Made in Brunel exhibition at Brunel University London. This annual event showcases innovative projects by graduating students, emphasizing unity within the Design School and embracing pioneering concepts like AI. My role underscores Made in Brunel's commitment to showcasing meaningful connections and innovative collaborations each year.

The INTERACTION rebrand expands on our core brand values through interactive typography, visually representing the essence of our values. Each value - Dynamic, Unified, Evolving, Inspiring, and Visionary - is expressed through the interaction of simple shapes, showcasing patterns that define our brand. The logo, designed with Inter Bold font, creatively manipulates positive and negative space to evoke movement and interaction, capturing the spirit of INTERACTION in a static design.