Maison Bloom
Floral artistry & home decor brand.
BRAND IDENTITY, LOGO DESIGN, PITCH PRESENTATION.
BRIEF
The project aim was to create a personal brand profile with a logo, strapline, and brand guidelines, followed by a 10-minute pitch. The focus was on research skills, brand evaluation, brand creation, client presentation, and presentation skills.
Process
Maison Bloom combines Japandi-style decor with floral artistry, operating physically in London's Islington and online. The brand promises modern elegance through fresh flowers and curated home decor by local artists. The visual identity blends modern geometric elements with happy floral patterns, represented in pastel and neutral colors. The logo, featuring a typeface and a playful house-flower mark, encapsulates Maison Bloom's essence of elegance and creativity.
